Rutgers Business School Dean Lei Lei expressed appreciation for M&T Bank’s willingness to provide the funding to fuel CUEED’s efforts.
“We are grateful for M&T’s generous investment in a fund that CUEED has created to assist vital Black-owned businesses and to ensure that our communities remain economically strong,” said Rutgers Business School Dean Lei Lei. “At Rutgers Business School, we believe we should play a role in helping to strengthen our communities. With the commitment of partners like M&T Bank, CUEED plays a critical role in our ability to have that social impact.”
The purpose of the new fund is to strengthen and enhance the efforts of NJ BEST, a program funded by the U.S. Cares Act to enable the Small Business Development Center offices and other community-based groups in New Jersey, to help 25 Black-owned High-Impact Vital Enterprises recover from the economic turmoil of the past year.
“It is well documented that Black business owners desperately needed financial resources in addition to technical assistance and entrepreneurial management consulting to survive the COVID-19 pandemic and position their businesses to thrive in the post pandemic economy,” said Lyneir Richardson, CUEED’s executive director.
While government programs to address the needs of small businesses were announced, including the Federal Paycheck Protection Program and the Small Business Administration’s Economic Injury Disaster Loans, these resources have proven to be too small scale or prohibitively difficult for Black-owned businesses to access. Flexible capital from the private sector will be beneficial, Richardson said.
In addition to piloting the BEST Fund, CUEED will partner with the NJ BEST program to work with owners of HIVEs in creating plans to stabilize and grow their businesses. It will also collaborate with subject experts, professional service providers and the New Jersey Small Business Development Corporation offices with on-the-ground knowledge of the needs of HIVEs. These Black-owned businesses are considered “too small to fail” because they are essential to the vitality and stability of their local communities.
“This work will create a path to recovery, long-term success and resilience for Black businesses and Black communities,” Richardson said.