The MarketShift program is intended for Presidents and CEO’s; VP’s; Directors of International Sales; Directors of Marketing and Business Development; and others in a leadership role for international sales. Individual conference seats are valued at $5,000 apiece. However, the entire cost of the program is being offset by MarketShift Scholarships, combined with NJMEP’s Defense-Contractor Discounts, which will be awarded to DoD suppliers.
The initiative launches May 20th with Destination Innovation™ Jumpstart, a conference focused on innovation, growth and new-market development. The second event, “ExporTech™ Intensive”, is a concentrated version of the US Commerce Department’s signature training program focusing on exporting and takes place June 3rd and June 4th.